Undergraduate Programs

Majors, Minors and Certificates

Minor in Professional Sales


The College will begin offering a Minor in Professional Sales beginning in the fall 2018 academic year. According to the Sales Education Foundation, more than 50% of business graduates begin their post-college career in a sales role and that a minimum of three sales courses can make a difference in future employment. 

A minor in Professional Sales consists of 18 credit hours, including the following 12 required credit hours: MKTG 3360, MKTG 4310, MKTG 4321, MKTG 4335 and six credit hours from the following: MKTG 3320, MKTG 3365, MKTG 3370, MKTG 4350.  Candidates for the minor in Professional Selling must earn at least 12 credit hours in residency at Texas A&M University-Kingsville College of Business with at least 6 credit hours of upper level credits.

Required courses:

Marketing 3360 Sales:The personal selling process and the use of a professional, customer-oriented, problem-solving approach in selling situations. The sales job, selection of salespeople, sales training programs and coordination/control of the sales function. Development of fundamentals of professional selling skills. Prerequisite: MKTG 3324

Marketing 4310 Retail Marketing Management: Analysis and conceptualization of the relationship among channel of distribution members, emphasizing the merchandising function of retail store management. Introduce applications of electronic commerce to retailing practice. Prerequisite: MKTG 3324

Marketing 4321 Business Negotiation Skills:Emphasis on fundamental skills in the art of negotiation across a variety of settings, including business, law, marketing, sales; basics of both collaborative and competitive approaches including planning tools and techniques. Prerequisite: MKTG 3324

Marketing 4335 Supply Chain:Purchasing; supplier relationship and supply chain management; inbound and outbound logistics. Role of technology in managing the supply chain. International logistics. Prerequisite: MKTG 3324

Six credit hours from the following electives:

Information Systems 3320 Responsive Web Design:Methods and techniques of developing a moderately complex web site; after the foundation language has been established, the aid of a web editor will be introduced. Prerequisite: Junior standing.

Marketing 3365 Marketing Research:Marketing research methods as applied to management problems involving marketing strategy and policy formulation, and economic-industry-firm-sales forecasts. Prerequisites: BUAD 3265 and MKTG 3324

Marketing 3370 Internet as a Marketing Tool:Combines traditional marketing (situation analysis, marketing planning, and marketing implementation) with the enhanced capabilities of electronic resources. Emphasis on student group application through use of on-line exercises and critical analysis of existing Web sites. Computer literacy expected. Prerequisite: MKTG 3324

Marketing 4350 Consumer Behavior:Analysis and evaluation of the consumer?s position in the marketing structure including patterns of consumer behavior and the psychological, social and cultural forces that underlie such patterns. Prerequisites: MKTG 3324 and MKTG 3365